$2,500.00 USD

3 monthly payments

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CMO Foundation

Building Your Strong Base.

Focus: Establishing a resilient marketing bedrock. We'll clarify your core message, define your ideal client with precision, and establish a consistent, authentic brand presence across essential channels. This package ensures you have the fundamental tools to communicate your value powerfully and attract your initial stream of aligned clients.

Key Deliverables:

  • In-depth Marketing Audit: Uncovering your current strengths, weaknesses, opportunities, and threats.
  • Ideal Client Deep Dive: Crafting a detailed profile of your perfect client, understanding their needs and aspirations.
  • Core Messaging Architecture: Developing compelling language that articulates your unique value and the transformations you offer.
  • Authentic Brand Voice Blueprint: Defining your brand's personality and ensuring consistent communication.
  • Strategic Website Review: Providing actionable recommendations for enhancing user experience and conversion.
  • Essential Channel Optimization: Refining your LinkedIn profile and foundational email marketing setup.
  • Initial Content Framework: Creating a basic content strategy to attract and engage your target audience.
  • Monthly Strategic Guidance Session: Focused discussions to review progress and provide clear direction.
  • Performance Snapshot: Monthly reports highlighting key metrics and actionable insights.

Services Provided: Marketing Strategy & Planning (initial phases), Brand Development & Positioning (foundational elements), Website Optimization & Design Consulting (initial review), Content Marketing Strategy & Execution (foundational).

Best For: Coaches who are committed to building a sustainable practice and need expert guidance to lay a solid marketing foundation. This is ideal if you're looking for clarity and a strategic roadmap to attract your first wave of ideal clients.

Monthly Fee: $2,500 (3 month minimum)

What People Are Saying:

Working with The Coach’s CMO has been one of the most impactful and rewarding decisions I’ve made in my business. Scott Danish has been with me every step of the way—helping me go from ‘vision’ to global visibility with a strategic foundation, a bold brand, and marketing that reflects my soul’s work. Whether we were naming a new program, launching a digital course, scripting a keynote video, or optimizing a campaign, I knew I had a partner who not only got the strategy, but also deeply understood the mission. We continue to meet weekly and my business simply wouldn’t be where it is today without this incredible support.

Sheryl Kline, M.A. CHPC, CEO & Founder, The Zone Lab, LLC