The Coach's CMO Blog
Hearing "I Need to Think About It" Too Often? Here's the Fix...
Feb 05, 2026
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If you’re getting interest but hearing “I need to think about it” too often, it’s usually not a lead problem.
It’s a differentiation and proof problem.
When your message sounds like the category, buyers compare you like a commodity... even if you’re excellent.
I put together a practical, step-by-step r...
