TheĀ Coach's CMO Blog
Four words changed a coaching business.
Not the offer. Not the audience. Not the traffic.
Four words in the title of a lead magnet.
Here is what happened.
A leadership coach was generating consistent LinkedIn traffic. Decent engagement. A lead magnet that looked professional and covered exactly ...
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Iāve been fortunate to work with a lot of coaches.
Hereās an honest observation about how most coaches approach marketing before working with meā¦ they treat it like a to-do list:
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Post on LinkedIn.
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Update the website.
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Ask for a referral.
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Send a newsletter when they find the time.
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